We believe that better paper products should also be better for the environment. So we looked at the entire process to find ways we could make a difference. We instituted higher standards throughout every step, to be a good steward and also to give back to the planet.

Trees are one of nature's most renewable and abundant resources. That's why we believe it's important to take care of and replenish our nation's forests.

It's not just what you put into a product that makes it better for the environment. How it's made is critically important.

This is just the beginning of our journey. We hope you will join us as we relentlessly pursue better.